The Naked Scientists Podcast Folgen

How do advertisers get inside your head? This week we explore the field of neuromarketing - how a knowledge of your brain and behaviour can help marketers to manipulate your buying habits. We'll find out how the brain choses what stimuli to pay attention to and the neurological basis of why celebrity sells. In the news, the first Census of Marine Life and how researchers have got wind of the fact that men really are sweatier than women. Plus, we hit the shops to investigate how retailers trick you into overfilling your basket! Like this podcast? Please help us by supporting the Naked Scientists

Why do you see flashes and patterns when you press your eyeballs? Would an antimatter magnet attract normal matter magnets? What is the hardest human bone to break? We take on your science questions this week, as well as explore the bed of Lake Windermere the gravity hills of Barbados and the first discovered habitable exoplanet. Plus, a flapless aircraft takes flight, how the brain decides which hands to use and why Raman spectroscopy offers a rum deal for anti-drug squads. In Kitchen Science, we find out why spit can form strings of beads... Like this podcast? Please help us by supporting the Naked Scientists

This week we delve deep into the secrets of the brain. We'll find out how MRIs could be used to read your mind, and how they could help unlock what is going on in the brain of a person suffering from delusions or hallucinations. In the news we'll hear that the process of nerve repair could offer clues to cancer spread, and how it was gorillas that originally gave us malaria. Plus in Naked Engineering, Dave and Meera explore the amazing world of superconductors... Like this podcast? Please help us by supporting the Naked Scientists